UBB Rugby Stadium

Bordeaux, France
UBB Rugby Stadium
The project

Complete LED Installation for UBB Rugby

Artixium equipped UBB Rugby with giant screens, concession-area displays and pitchside LED systems. The installation combines 164 LED cabinets and nearly 70 m² of display surface to enhance fan engagement and sponsor visibility.
Client
UBB Rugby by Keneo
Location
Bordeaux, France
Year
2025
Product
Cobalt + Neipatec ST Duo + Thorite 3
Size
70 m²

LED Screen Rugby Stadium: A Unified LED Experience at UBB

Rather than operating as standalone displays, the different LED systems were designed to create a coherent visual ecosystem throughout the stadium. Each installation plays a specific role in the match-day experience while contributing to consistent communication across the venue.

This approach gives UBB Rugby and its partners a flexible platform for live information, branding, commercial content and event communication, from the moment spectators enter the stadium to the action on the pitch.

By connecting multiple areas through digital display technology, the venue benefits from a more dynamic, modern and engaging environment designed around the needs of professional sport.

Pitchside LED Displays for Sports Venues with Neipatec DUO P10

The pitchside area was equipped with two Neipatec DUO P10 LED display systems, providing a dedicated digital communication solution for professional sports events. Each installation measures 48 × 1,2 m and consists of 30 LED cabinets, for a total of 60 cabinets.

Designed specifically for stadiums and sports venues, the Neipatec DUO delivers bright, highly visible content directly alongside the field. Its format makes it ideal for displaying sponsor advertising, branding, event information and dynamic content throughout matches and live sporting events.

Positioned close to the action, these pitchside LED displays provide excellent visibility from the stands as well as from broadcast and media areas. The installation strengthens sponsor exposure while integrating seamlessly into the stadium environment.

With the Neipatec DUO P10, Artixium provides a reliable sports LED display solution designed to meet the visibility, communication and operational requirements of modern professional venues.

Two Giant LED Scoreboards for Stadium Events

Two P6.67 LED scoreboards were installed inside the stadium to provide spectators with a clear view of essential match and event content. Each screen measures 5,760 × 3,840 mm and consists of 24 LED caissons, for a total of 48 LED cabinets across both installations.

Designed as large-format stadium LED displays, the scoreboards can broadcast live match information, scores, animations, videos, team content, sponsor messages and event announcements. Their elevated positioning ensures excellent visibility throughout the stands and creates a strong visual focal point during sporting events.

Built for permanent installation in professional sports venues, these LED scoreboards combine high brightness, clear readability and reliable performance. They help modernize the spectator experience while providing clubs, organizers and partners with a powerful digital communication platform.

The installation is based on Artixium’s Cobalt P6.67 LED technology, engineered for demanding outdoor and stadium applications.

LED Digital Signage for Stadium Concession Areas

The stadium’s concession and food & beverage areas were equipped with three P3.9 LED displays designed to improve communication and visibility in high-traffic areas. The installation includes two 4,000 × 1,000 mm screens and one larger 4,000 × 1,500 mm display, representing a total of 56 LED cabinets.

Positioned above the concession stands, these stadium LED displays provide a highly visible digital communication platform for menus, promotions, food and beverage offers, sponsor content and event information.

Their large format and P3.9 pixel pitch ensure clear, vibrant content even in busy environments, helping spectators quickly access relevant information while creating a stronger visual presence throughout the concourse.

The installation uses Artixium’s Thorite 2.0 P3.9 (a version since succeeded by Thorite 3) LED technology, providing a reliable and flexible digital signage solution for sports venues and stadium hospitality areas.

The LED Screen Rugby Stadium Project at a Glance

The LED screen rugby stadium project for UBB Rugby, carried out with Keneo, brings together three types of displays, each with its own role on match day.

Pitchside. Two Neipatec DUO P10 systems, 48 × 1.2 m each, with 60 cabinets in total, for sponsor visibility close to the action.

In the stands. Two Cobalt P6.67 scoreboards of 5,760 × 3,840 mm, 48 cabinets in total, for scores, replays and announcements.

In the concourses. Three Thorite P3.9 displays above the food and beverage stands, 56 cabinets in total, for menus, offers and sponsor content.

Why Build a Complete LED Ecosystem in a Stadium?

When pitchside boards, scoreboards and concourse displays are designed together, the club can tell one coherent story from the entrance to the final whistle: the same partner can appear on every surface, and live information follows spectators wherever they are.

Each zone has its own constraints: impact resistance and television compatibility pitchside, brightness and readability at long distance for scoreboards, and a finer pixel pitch for displays seen up close in the concourses.

Discover Neipatec ST Duo, Cobalt Scoreboard and Thorite 3, our stadium LED displays, contact our team, or read more about Union Bordeaux Bègles.

Equipment

Products installed

Cobalt, outdoor LED display

Cobalt

P5.7 – P6.6 – P8 – P8.3 – P10
Outdoor · Façade & DOOH
Neipatec ST Duo, sports LED display

Neipatec ST Duo

P6.2 – P6.6 – P8.3 – P10
Sport · Perimeter system
Thorite 3, outdoor LED display

Thorite 3

P3.9 – P4.8
Outdoor · Façade & DOOH
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